Mode is the modern business intelligence platform that allows companies to explore, analyze and understand data across teams. After years spent heads down developing the most integrated robust analytics tools on the market, Mode was ready to shift their positioning from being a set of data products for data teams to being the enterprise data platform for all teams.

We partnered with their team to strategize, write copy, design and develop a deeply custom website built on Sanity. In addition to a strategic modular design allowing for broad application of the new design system, we developed a vast illustration and animation bank of assets, designed to tell a simple yet deep story about their brand, platform value proposition and product features.