Part B2B technology inspired by traditional ikejime fishing technique, part B2C packaged food brand, Seremoni exists to elevate the fishing industry by making a more sustainable, ethical, and delicious catch-to-plate experience.
We partnered with Seremoni's founder, Saif Khawaja, to develop a brand narrative, new name, visual identity, and website to launch Seremoni in the fall of 2022. We honored the ethos of the technology itself by using bare-bones but considered graphics to embrace the idea of using only what is needed.