Do you like playing games? What about one where you get to make up the rules?
Yaniv is a game with a long history and countless variations. We wanted to present our new take on the classic, giving players an open framework to create their own variations.
We created a website to teach the core rules and recommend new rules. The site includes a rule randomizer, so you can scramble up your own recipe, and explains how to create your own rules from scratch.
Big thanks to Dan Cassaro, who taught us the game, and our friends from MailChimp and DIY who helped us invent and test the new rules.
  • Services:
  • Copywriting,
  • Logo,
  • Naming,
  • Photography,
  • Print,
  • Responsive Web Design