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Bonobos asked us to come up with a campaign to show off some featured new colors and the varying lengths of their washed chino shorts. So we shot some digital shorts about shorts.

“Growing”
Bonobos shorts come in a range of lengths.

“Hanging”
Bonobos shorts come in many colors.

“Rolling”
Bonobos shorts are comfortable and functional.
“The YouTube view rate was double the retail average, conversion was super high for a brand campaign, and the creative was right on brand. Magic all around.”

- Bonobos
The videos were used on the Bonobos website and in YouTube ads, email campaigns and social media posts.
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  • Services:
  • Advertisements,
  • Brand Strategy,
  • Video

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