Founded in 1920, the Preservation Society of Charleston is the oldest community-based historic preservation organization in America. The organization works to inspire the involvement of all who dwell in the Lowcountry to honor and respect its material and cultural heritage.

Objective: To fully re-brand one of the oldest and most beloved institutions in the Southeast. With that in hand, the project expanded to include a full design of PSoC’s flagship publication, Preservation Progress and eventually an overhaul of its digital platforms.

Results: The re-brand resulted in a simple, iconic system featuring a two/three dimensional dynamic to create a series of row houses and rooflines. We then took this form and continued to develop variations on it until a city landscape emerged.

Designed for Preservation Society of Charleston by Fuzzco
Main logo for Preservation Society of Charleston by Fuzzco
Main logo
Alternate marks for Preservation Society of Charleston by Fuzzco
Alternate marks
Business cards for Preservation Society of Charleston by Fuzzco
Business cards
Letterhead and envelope for Preservation Society of Charleston by Fuzzco
Letterhead and envelope
Preservation Progress Newsletter for Preservation Society of Charleston by Fuzzco
Preservation Progress Newsletter
  • Services:
  • Branding
  • Collateral
  • Logo
  • Print

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